ROBUR Digital Product Group GmbH (hereinafter referred to as “ROBUR”) – a company belonging to the ROBUR Group that is based in Munich and operates within the industrial services sector – has acquired all shares in emnos GmbH and its subsidiaries Emnos s.à r.l. (France) and emnos USA Corp. (USA) from Loyalty Partner GmbH and Payback GmbH belonging to American Express. The transaction volume has not been revealed.

A team from FMDH led by Dr. Matthias Heilmeier provided ROBUR with extensive legal advice when the transaction was being prepared, negotiated, and executed. FMDH was supported by the French law firm BMH Advocats. The attorneys at FMDH and ROBUR have been working well together for a long time on ROBUR’s buy and build transaction.

Background information: emnos is a leading provider of complete analytics and insight solutions with offices in Munich, Paris, and Chicago. emnos offers clients strategic consultancy services like the development and implementation of data analyses along with database management and other services relating to retail category management and product range planning. emnos counts Carrefour, E.ON, Galeria Kaufhof, gsk, Nestlé, payback, and Unilever among its customers.